Johnson, Timothy LawrenceGuebert, DavisDavis, Kathryn2021-04-292021-04-292021-04-29https://hdl.handle.net/10161/22662Long-duration energy storage (LoDES) technologies and their global use cases are quickly advancing, with non-lithium-ion technology solutions being optimized for long-duration grid applications (>24hrs of continuous energy on a single charge). These technologies can serve as bi-directional power plants located in almost any market and scaled to match energy infrastructure globally. We focused our research on European energy markets and how LoDES companies can best position themselves against competitors. Our market assessment evaluates the current energy landscape, including policies, generation mix, stakeholders, and the market's lucrative potential, such as revenue staking, wholesale prices, and competitor criteria. We identified six potential European energy storage markets from which we classified a three-country subset to develop go-to-market strategies, detailing funding opportunities and potential partnerships. This analysis aims to give LoDES companies tangible direction to pursue European market entry.en-USLong-DurationStorageEuropeStrategyMaster's project