Browsing by Subject "Social media"
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Item Open Access All A'Twitter: How Social Media Aids in Science Outreach(2012-04-23) Zimmerman, CaitlynThe world of science communication is changing with the increased use of social media and online resources. No longer is science for science’s sake; some scientists are beginning to understand the value and necessity of sharing scientific research with a wider audience. Scientific journals are great for sharing trusted findings between scientists within a specific field. However, outside of the field, these articles tend to be too complex and full of jargon for the average person. Also, research journal articles can be costly, limiting the availability of scientific articles to the public. Therefore, scientists are realizing they require a more effective way to share information to a general audience with no monetary costs. Social media, such as Facebook, Twitter and blogging, have shown potential to fill this void. This project investigates the use of social media as an aid to science outreach. I designed a survey instrument and distributed it to independent scientists and scientific institutions to gain insight into how social media is used to promote science research as well as why scientists do not use social media. In addition, I worked with the National Oceanic and Atmospheric Administration’s (NOAA) Coastal Services Center (CSC) on the Multipurpose Marine Cadastre (MMC) project, with the Bureau of Ocean Energy Management (BOEM), as social media specialist. I managed Twitter, Facebook and a blog for this project and gained intimate knowledge of how it works on the ground to use social media inside of a government agency, using this experience as a case study. Using the knowledge gained from this case study experience, as well as the survey results, I developed a set of best practices for social media use in science outreach. These guidelines are meant to aid in social media use to ensure greater success in terms of science outreach by scientists to the general public.Item Open Access Communications of Frequent Flyer Programs on Weibo and WeChat: Examining Social Media in China's Commercial Sphere(2015-12-17) Zhao, YangIn my thesis I set out to explore communications of Frequent Flyer Programs (FFPs) on Chinese social media, particularly Weibo and WeChat, to examine social media’s effects on China’s commercial sphere. My research and scholarly debates reflect that social media affects China’s commercial sphere in three distinct forms. Social media as a cost-effective platform facilitates communications between organizations, and current and potential customers. In addition, it tends to be a catalyst to stimulate the development of citizen journalism, which largely encourages public participation in commercial activities. Finally, the future of social media will be more concentrated on building strong relationships and increasing communication efficiency. Mobile social media will draw considerable attention in this process, and both organizations and individuals value mobile social media to strengthen the importance of brand identity and marketing communications. Consequently, social media will be more significant in affecting China’s commercial sphere in the future.Item Open Access Crowdfunding the Azolla fern genome project: a grassroots approach.(Gigascience, 2014) Li, Fay-Wei; Pryer, Kathleen MMuch of science progresses within the tight boundaries of what is often seen as a "black box". Though familiar to funding agencies, researchers and the academic journals they publish in, it is an entity that outsiders rarely get to peek into. Crowdfunding is a novel means that allows the public to participate in, as well as to support and witness advancements in science. Here we describe our recent crowdfunding efforts to sequence the Azolla genome, a little fern with massive green potential. Crowdfunding is a worthy platform not only for obtaining seed money for exploratory research, but also for engaging directly with the general public as a rewarding form of outreach.Item Open Access Direct Democracy and Online Mobilization: New Media Strategies to Galvanize Millennial Voters(2012-04-25) Ritchie, ShannonPolicy Question What new media tactics should be employed to galvanize North Carolina Millennial voters in the run-up to the May 8, 2012 vote on Amendment One? Background and Policy Context The Coalition to Protect All NC Families was formed October 2011 in response to legislation passed by the NC General Assembly, Senate Bill 514, in support of a constitutional amendment that reads, “Marriage between one man and one woman is the only domestic legal union that shall be valid or recognized in this state.” Voters in NC will have the opportunity to vote “for” or “against” this amendment on May 8, 2012. The Coalition has been leading a campaign, on behalf of more than 100 member organizations, to educate voters on the harmful effects of this amendment and mobilize them to turnout and vote against it. Given the short timeline, this group is especially concerned with voter turnout. For this reason, they are particularly interested in Millennials as a target demographic for this research. As I later outline, this age group (18-31) is overwhelmingly in opposition to the proposed amendment, and is the generation most engaged online. The success of the campaign hinges on engaging this critical demographic. Data, Methods and Analysis My research strategy includes three steps: 1. Identify existing new media strategies used in previous ballot measure initiatives. 2. Research new media best practices, as they are employed in political campaigns. 3. Create a voter profile of Millennials in North Carolina. The Coalition leadership first requested that I look to other states to see what new media strategies have been implemented in similar social issue ballot measure initiatives. Then, I went a step further in deciding to research new media usage best practices, as it relates to political campaigns. I chose to exclusively focus on researching the Obama for America campaign, supplementing my findings with online research. Finally, I wanted to provide a complete and current profile of the North Carolina Millennial voter, so the Coalition could best understand this demographic – how were they politically engaged, where were they engaged (especially as it relates to online activity) and what strategies may be useful in activating them. A survey instrument would prove to be the best method of generating data for this profile. All three research methods served to inform my policy recommendations for the Coalition. Policy Recommendations New media tools prove to be a promising channel for the Coalition to Protect NC Families’ efforts to reach and galvanize Millennial voters. I outline two general new media tactics that the Coalition might benefit from incorporating into their overall new media communications strategy. These recommendations come towards the end of the campaign and only serve to reinforce existing new media efforts. 1. Increase visual content on existing SNS. a. With SNS posting, increase ratio of photos/videos to text, weighing even more heavily on photos. b. Create and share video content featuring people more recognizable and/or relatable to Millennial voters. c. Design infographics. 2. Continue to push early voting through SNS. With almost 40% of Millennial voters reporting that they aren’t currently registered to vote in their precinct, it’s critical that they engage in early voting or “one-stop” voting. North Carolina allows residents to register to vote and cast their ballot at the same time during the early voting period. In this election, the period is from April 19 to May 5, 2012.Item Open Access Economic Trends Affecting National Discourse(2023-04-19) Schaffernoth, Charles AdamTopic: How has the evolution of advertising technology, and its economic repercussions, contributed to the concentration and polarization of America’s traditional media ecosystem and national discourse? What potential policy options can most effectively address the root causes of this trend? Abstract: This analysis strove to demonstrate that the polarization currently afflicting American national discourse is partially structural in nature, and that this structural component can be primarily attributed to the major stakeholder groups’ competitive responses to disruptive technological innovation and its economic repercussions. Furthermore, the paper illustrates the tangible and material harms caused by growing polarization and offers policy solutions that apply to each of the main stakeholder groups involved in the complex system embodied by the nation’s social and political debate. Interestingly, this paper concurred with Mark Twain’s observation that “history doesn’t repeat itself, but it often rhymes,” in that the dated practice of yellow journalism in news media, the recurrent strategy of emulating competitors’ tactics in business, and the contemporary rediscovery of narrowcasting as a tool for customer segmentation online, have all reemerged as themes in the internet era’s fractured information landscape.Item Open Access Embodied Attention: Learning from the Wisdom of the Desert and Saint Augustine in an Age of Distraction(2014) Davelaar, Kathryn AnnThroughout the life of the Church, certain habits have been cultivated to shape the identity of its community and deepen our communion with God. We see in the writings of the Desert Fathers that attentiveness is one habit that people of faith have taken care to cultivate to better connect with God. Contemporary of the Desert Fathers, Saint Augustine, also speaks to attentiveness and its relation to time. What both the Desert writers and Augustine understand is that our ability to connect with God depends on our ability to be attentive in the present moment.
This thesis will argue that an embodied, present attentiveness is foundational to a relationship with God; furthermore, given the patterns of attention developed around Wireless Mobile Devices (i.e. smartphones) and the strong pull on its users for their constant interaction, I argue that the practices created around these devices do in fact hinder one's ability to connect with God, despite their other potential for good. The thesis employs qualitative research in the form of literature reviews. First, drawing from the practices of the Desert Fathers and Augustine's understanding of the relationship between time, memory, and knowledge of God, I make a case for the discipline of embodied attentiveness to the present moment as foundational to our relationship with God. I then draw from current psychological, sociological and anthropological insights to model how the current technological landscape places particular pressures on an embodied present attentiveness, with specific focus on the Wireless Mobile Device (WMD), commonly known as the smartphone. Finally, I place in conversation the findings from these reviews; leading to an assessment on the patterns technology creates around attentiveness.
People are becoming increasingly aware and concerned that the Internet and Wireless Mobile Devices are not neutral mediums and consistent exposure (and use) of these mediums is affecting us. We will see in this thesis that not only are habits of communication shifting, but also we are literally being rewired as our neural pathways are firing into uncharted territory. While psychological, sociological, and philosophical assessments of communication technologies and the self are critical to understand various implications on attentiveness, the goal of this thesis is to articulate the practices that the use of Wireless Mobile Devices cultivates regarding attentiveness through a theological lens.
As we begin to understand the concerns of the Saints who have gone before us, combined with understanding the shifting landscape of technology as it pertains to attentiveness, we can imagine why it is that the Church ought to be concerned with the continued cultivation of the discipline of attentiveness. Rather than simply "sounding the alarm" that technology is detrimental to our spiritual formation, however, this thesis will attempt to help the Church have a more nuanced understanding of why social media inhibits our ability to be attentive, as it examines to what end (telos) our attention is being drawn. After developing a more robust understanding of why a present, embodied attentiveness is foundational to our relationship with God, we will be able to enter into conversations regarding social media that are nuanced beyond it having "positive" and "negative" effects.
Item Open Access Exploring Neural Correlates of Social Media Use: A Review of BOLD fMRI Studies Utilizing in-scanner Social Media Exposure(2024-05-01) Crout, MichaelThe goal of this project is to synthesize articles that provide a new look into the neural correlates of social media use by utilizing BOLD fMRI and in-scanner social media stimuli. Seven articles that matched the criteria were selected for this paper: (n=6) task-based BOLD fMRI utilizing social media stimuli and (n=1) resting-state fMRI included to show the importance of longitudinal research design in the same field. Results include a discussion of the convergence and divergence amongst the studies, the importance of imaging techniques (resting state, whole brain) that could potentially benefit similar studies, the importance of longitudinal study design, and what future studies could look like. The paper is limited by the small amount of eligible literature available, so conclusions should remain tentative. As mentioned by five of the seven articles included, more longitudinal research is needed to assess the neural and behavioral correlates of social media use.Item Open Access Feminists without Feminism: Women’s Online Movement in Contemporary China(2022) Li, JinyiWith the widespread stigmatization of “women’s rights” in China, I observed that young women increasingly reject the identification of “feminists.” In comparison, some of them voice their opinions on social media advocate for “feminist” agenda, such as demands for equal employment opportunities and an end to sexual harassment. This thesis focuses on a cultural phenomenon, which I call “feminist without feminism.” I argue that “feminism without feminists” is symptomatic of the failure of both state feminism and Western neoliberal feminism to address daily issues confronting Chinese women today. Social media provides the space for them to challenge patriarchy on a micro-level, sometimes by strategically avoiding being targeted by censorship or vilified by misogynist netizens. Moreover, I believe this feminism-from-below constitutes a postmodernist/postsocialist rejection of any singular feminist metanarrative. With guerilla-like decentralized tactics, “feminism without feminists” is a creative and strategic form of online activism
Item Open Access Follow and Tweet: The Partisan Tilt and Political Ideology Preferences of Army Officers on Social Media(2021) Kim, Eric Tae HyoungThis study seeks to describe the political profiles of Army officers through data scraping the Twitter Application Programming Interface (API) and LinkedIn platforms. After creating and analyzing a database of 500 Army officers, the thesis finds that (1) the majority of Army officers on Twitter are not partisan and are not extreme in its political views; (2) most Army officers on Twitter appear to tilt to the Republican Party over the Democratic Party; (3) a slight majority of field grade officers on Twitter, specifically majors and lieutenant colonels, appear to tilt to the Democratic Party over the Republican Party; (4) politically interested officers express more politically liberal sentiments than conservative sentiments; (5) female officers appear to tilt to the Democratic Party and express more liberal sentiments compared to male officers.
These findings were the result of data scraping the number of Democratic or Republican politicians each officer follows and the political content of what each officer tweets to determine partisan tilt and ideological preferences. These findings demonstrate little evidence of a politicized and partisan Army officer corps. Army officers are also unaware of how much political and personal information they expose on social media platforms. Army organizations and officers may benefit from reconsidering their use of social media as the information they provide may degrade the leadership of their units and bolster our adversaries’ information operations capabilities.
Item Open Access Investigating Attitudes and Preferences Towards a Chatbot Pregnancy Guide within Facebook's Social Media Platform Amongst Pregnant Women in Kenya(2019) Brannock, MaryBackground: In Kenya, timely antenatal care, postnatal family planning, breastfeeding and maternal health literacy impact maternal and child health. mHealth interventions such as chatbots offer novel ways to address health literacy and other health determinants. A chatbot is a computer software that can simulate a human conversation. Identifying the feasibility of chatbots in Kenya for pregnancy support within Facebook’s social media platform is uncharted. To map the feasibility of a chatbot for pregnancy support, questions surrounding the current utilization of health resources and attitudes matter.
Methods: Phase 1 used focus group discussions (FGDs) to understand health resource usage, attitudes and preferences towards a chatbot application for pregnancy. Participant input was used to develop the chatbot in Phase 2. Phase 3 focused on the experience of those using the chatbot to inform feasibility and acceptability of the chatbot developed. Post-intervention we conducted FGDs and interviews, surveyed the sample and analyzed app usage data.
Results: Participants described unsatisfying relationships with health resources including health care providers. These experiences led to mistrust. Participants identified criteria that a chatbot for pregnancy support should have. After making these adaptations to the chatbot developed in Phase 2, the chatbot was tested during Phase 3. Results from Phase 3 indicate positive attitudes towards the chatbot experience and engagement.
Conclusions: The current context of Kenya regarding patient provider relationships, internet access and Facebook have proven beneficial for the feasibility of this innovation. Participant experiences were positive and relate to the use of Human Centered Design, Innovation Diffusion Theory and trust.
Item Open Access Making History or Celebrating Change? The Role of Twitter in the 2011 Egyptian Revolution(2012-08-30) Chartoff, HannahThe Egyptian Revolution of 2011 and the popular protest movement that led to its success represent a significant departure from recent Egyptian history. Plagued by an authoritarian government and weak civil society, the Egyptian population as a whole had little incentive to risk openly opposing the government and demanding change. This paper forwards a model of how such an unexpected revolution might occur, then demonstrates how social media outlets like Twitter can assist in drawing protesters to the streets. The paper then examines the flow of information posted to Twitter during the Egyptian revolution by tracing the number of times key protesters were “retweeted” over time. Though social media is shown to have the potential to facilitate revolution, the data from January and February 2011 in Egypt suggest that Twitter in this case served as an expression of protesters’ sentiments as the revolution occurred, rather than as a force motivating the revolution; that is, the 2011 Egyptian protesters used Twitter to celebrate and document their success, not to make history or plan protests.Item Open Access MINING SOCIAL MEDIA TO ASSESS PUBLIC PERCEPTION OF WATER QUALITY(2021-05-29) Do, Ha; Mishra, Prashank; Yang, LongyiSocial media provides potentially new sources of information for the detection and management of undesirable water quality events such as harmful algae blooms (HABs) in surface waters. Current methods for identifying HAB include field sampling and laboratory tests which are time-intensive and can cause a delay in the issuance of warning advisories, resulting in public health consequences. The potential strengths of social media as water quality indicators are that social media data can be collected in real-time using Application Programming Interfaces (APIs) and is less expensive compared to traditional water quality sampling methods. But the challenge lies in understanding what water quality parameters the public perceives and responds to. To address this challenge, we explored tweets (2016 – 2020) expressing negative sentiment related to the water quality of Utah lake which is well-known for its algae blooms. We used sentiment analysis, natural language processing, spatial interpolation, and count regression modeling to evaluate temporal correlations of social media posts obtained using Twitter API and water quality data collected by the Utah Department of Environmental Quality. We found that the negative tweet counts were significantly and positively associated with many of the perceivable water quality parameters studied such as turbidity, chlorophyll-a, phytoplankton cell count, phytoplankton biovolume, cyanobacteria cell count, and cyanobacteria biovolume. Surface samples for algae concentration and population were also significantly related to the negative tweet counts while the composite samples were not significant, thereby supporting the idea that the public perceives and responds to the toxic water quality near the water surface. Our work serves as a preliminary study that highlights the potential of using social media for identifying water quality events in lakes. To achieve the ultimate goal of developing a real-time public warning system, further studies should be conducted to develop metrics that can translate social media sentiment and activity to a quantitative measurement of water quality health.Item Open Access Model Illegal Alien: How Undocumented Asian Americans “Deserve” Citizenship(2019-04-15) Zhang, MuyiThis thesis explores how DACA and the model minority stereotype affect self and public perceptions of undocumented Asian American immigrants. An undocumented Asian American immigrant was interviewed in depth about their life in regards to their documentation status(es) and other forms of public media (videos, books, online articles) detailing the lives of undocumented immigrants were analyzed. Along with these sources, public reactions in the form of online, user-generated comments were recorded to gain insight into how attitudes are shaped from certain messages promoted by media. By juxtaposing both the ideas of citizenship promoted through DACA and the model minority stereotype, the many factors that affect how undocumented Asian Americans are made more presentable for citizenship in the eyes of the American public are explored. Additionally, definitions of DACA are explored based on how it interacts with and emulates the model minority stereotype. This thesis finds that undocumented Asian Americans are seen as more deserving of citizenship because of racial stereotypes and arguments in favor of economic contribution and social assimilation. This idea of proving one is deserving of citizenship through contributions no born citizen of the United States is required to prove indicates racism reiterated over and over again in American rhetoric of belonging.Item Open Access Organizing Online - Political Participation and Hobbyism on Reddit(2021-02) McThenia, NoahOver the last decade, social media has transformed many aspects of society, including how citizens participate in politics. Platforms like Facebook, Twitter, and Reddit are famous for promoting conflict, driving polarization, and contributing to extremism. However, they may also be able to serve as powerful tools for fueling the types of political participation essential to democracy. This thesis examines the similarities and differences in how various online communities discuss political participation by performing a content analysis of user-generated posts and comments in four different Reddit communities during September 2020. During this collection period, organizing-focused, small, and liberal communities discussed substantive participation more than their counterparts did, with voting being the most commonly discussed form of participation. Communities varied in what percentage of their posts and comments discussed participation, with the highest rates at around 30% and the lowest at 0%. Users encouraged others to participate more often than they described their own participation. A higher percentage of posts discussed participation than did comments. These findings suggest that some online communities can be effective outlets for sustained, impactful organizing. They also lend insight into the characteristics of these communitites, which are often smaller, with specific community goals and significant restrictions on what type of content can be posted. The data suggests electoral campaigns can have particular success in using Reddit to drive participation. There is also a significant difference in how much liberal and conservative spaces discuss participation that is not strongly supported by prior literatute.Item Embargo Polarizing Platforms: How Campaigns Advertise on Social Media(2022) LaChapelle, ChristinaIn the study of politics and campaigns, scholars have focused on television as the primary medium for advertising. But recent years have seen political candidates turn to internet and social media platforms, which offer different opportunities and constraints for their campaigns. How do candidates communicate with voters in social media ads? In this dissertation, I explore the nature and dynamics of digital campaign rhetoric. I construct a large-scale dataset of all Congressional campaign ads run on Facebook during two recent U.S. elections. Using computational text analysis, I show that ads distributed by candidates are frequently polarizing — they attack members of the opposing party and convey loyalty to their own party using identity-driven rhetoric. Yet candidates are strategic in their use of this rhetoric. They avoid using polarizing language when targeting voter networks but deploy it at high rates when targeting partisan donor networks outside their constituency. I argue that social media platforms incentivize candidates to adopt such a strategy by making it easy to narrowcast polarizing messages only to audiences most likely to be responsive. The result, however, is candidates displaying different “faces” to different groups of the American public. Overall, my findings have important implications for the asymmetric distribution of polarizing speech around virtual spaces. With this dissertation, I offer a framework for understanding how Congressional candidates, internet technology, and the quest for political power come together, contributing to broader trends of polarization in the U.S.
Item Open Access Reciprocity in Quarantine: Observations from Wuhan's COVID-19 Digital Landscapes.(Asian bioethics review, 2020-11-20) Ni, Yanping; Fabbri, Morris; Zhang, Chi; Stewart, Kearsley AThe 2003 SARS pandemic heralded the return of quarantine as a vital part of twenty-first century public health practice. Over the last two decades, MERS, Ebola, and other emerging infectious diseases each posed unique challenges for applying quarantine ethics lessons learned from the 2003 SARS-CoV-1 outbreak. In an increasingly interdependent and connected global world, the use of quarantine to contain the spread of SARS-CoV-2, or COVID-19, similarly poses new and unexpected ethical challenges. In this essay, we look beyond standard debates about the ethics of quarantine and state power to explore a key quarantine principle, Reciprocity, and how it is being negotiated by healthcare workers, volunteers, and citizens in the context of the Wuhan, China, quarantine. We analyze Reciprocity through the lens of two Wuhan case studies: (1) healthcare workers, particularly nurses, who are simultaneously essential workers and quarantined citizens, asked by their hospital administration to shave their heads because adequate PPE was not available, and (2) citizen-to-citizen mutual aid societies attempting to fill gaps in essential supplies left unfilled by the state. We analyze social media and video-blogs from Wuhan, on the platforms of Douyin and Sina Weibo, to understand how people define and respond to ethical and legal obligations in the wake of COVID-19. It is no surprise that quarantine principles from the 2003 SARS outbreak are inadequate for COVID-19 and that both infectious disease outbreak responses and ethics must adapt to the virtual age. We offer ideas to strengthen and clarify Reciprocal obligations for the state, hospital administrators, and citizens as the globe prepares for the next wave of COVID-19 circulating now.Item Open Access Social Cohesion in the Fat Liberation Community on Twitter(2023) Cornell, Devin J.The emergence and persistence of communities has long been of interest to social scientists, and the increasingly digital landscape in which these communities exist present some important theoretical and methodological challenges and opportunities. In this dissertation, I develop methods for identifying and characterizing communities on Twitter and examine the kinds of interactions that affect social cohesion. Using the Fat Liberation community as a case study, I find that there is a core set of users engaged in conversations around criticizing conceptions of Fatness, and I observe partitions in the community differentiated by stylistic approaches to discussion rather than topical focus. I next operationalize hypotheses from Randall Collins' Interaction Ritual Chain theory using novel methods for measuring the effects of engaging in particular types of interactions. I find support for several hypotheses generated directly from this theory in online settings and further find that high-status users play a particularly important role in producing group cohesion - a perhaps underplayed aspect of the theory that may be particularly important in online settings. Finally, I build on conflict theories to hypothesize that exposure to toxic interactions will affect social cohesion - particularly when they involve other high-status users. I do not find support for these hypotheses, however, suggesting further work should investigate the role of toxic behavior by accounting for the situational dynamics produced by interactions.
Item Open Access Stochastic Process Models on Dynamic Networks(2021) Bu, FanWe present novel model frameworks and inference procedures for stochastic point processes on dynamic networks. The point process can be defined for a random phenomenon that spreads among the network nodes, and for the temporally evolving network itself. Methods development is motivated by the needs of health and social science data, where partial observations or latent structures are common and create challenges to likelihood-based inference. In this dissertation, we will discuss parameter estimation techniques that can handle these latent variables and make effective use of the complete data likelihood for efficient inference. We start with developing individualized continuous time Markov chain models for stochastic epidemics on a dynamic contact network. Data-augmentation algorithms are designed to address partial observations (such as missing infection and recovery times) in epidemic data while accommodating the network dynamics. We apply the frameworks to the study of non-pharmaceutical interventions in a college population. Next, we move on to study the higher-order latent structures of dynamic inter-personal interactions by combining a multi-resolution spatio-temporal stochastic process with a latent factor model for a dynamic social network. We apply it to analyzing basketball data where the discovered latent structure defines a metric that helps evaluate the quality of game play. Finally, we discuss extensions to a non-Markovian setting of self and mutually exciting point processes (Hawkes processes). We utilize the branching structure of the Hawkes processes to uncover the latent replying structure of a group conversation, which can be further employed to quantitatively measure individual social impact.
Item Open Access The Adjudicatory Audible: The Impact of Social Media on the Punishments of NFL Athletes(2016-01-31) Lazarus, DanielleUnder its Collective Bargaining Agreement, the National Football League (NFL) has the ability to punish players who have been charged with a crime or arrested. Individual teams have the ability to punish players for off-field conduct, most commonly by releasing them to free agency; however, their authority is extremely limited. Thus, the power to discipline players is bestowed overwhelmingly to the commissioner’s office, which has assigned league discipline to 28.6% of arrests between 2000 and 2014. The severity of these punishments only increased slightly between 2000 and 2014; however, there exists a statistically significant, positive relationship between the number of Tweets about a crime and the severity of punishment of the resulting NFL punishment. Most disquieting, more-valuable players are punished less severely than less-valuable players, measured in terms of both better fantasy football rankings and in higher salaries. The results of this study clearly demonstrate that league punishment of NFL players is determined by the public response to the crime, and that the commissioner’s office allows for better players to escape more-severe punishments—or punishments at all—more frequently than their worse-performing counterparts. An impartial, independent arbiter, as opposed to an all-powerful commissioner’s office, would more effectively grant punishments that fit the crime as opposed to the degree of public outrage.Item Open Access The Great Digital Commission: Embracing Social Media for Church Growth and Transformation(2020) Lines, Caleb JAttendance in U.S. churches continues to decline, while leaders struggle to identify both root causes and possible responses. While the causes for decline are numerous, The Great Digital Commission: Embracing Social Media for Church Growth and Transformation utilizes the fields of evangelism, new media, and digital religion to argue that social media usage can be an effective tool to quell church decline, foster authenticity within a community, lead to church growth, and share the Good News of God’s radically transformative love.